Overview
Kid Zoopie is the leading brand loved by kids, offering a delightful range of children’s products that combine fun, quality, and safety. It is an independent online store website offering an amazing variety for children such as clothes, footwear, accessories, and other personal stuff.
Already a huge amount of customers shop from Kid Zoopie. The website is made in Magento. They approached CommerceBizz to get solutions and improvements for their growing customer base.
Already a huge amount of customers shop from Kid Zoopie. The website is made in Magento. They approached CommerceBizz to get solutions and improvements for their growing customer base.
B2C,B2B
Industry
- Analysis
- Functional Document
- Design
- Development
- Quality Analyst
Challenges
Previously the store used to work fine as it was just beginning. As the traffic increases on the website, it gets slower and took time to load and slow checkout. The challenge was balancing rich content and speed. They wanted high-quality images and videos on the website with speed loading, this was actually a task for our team.
Secondly, handling large data sets and speed during rewards and sales needed more testing and performance analysis to meet the client’s expectations.
Solution
First, we had a meeting with the Kid Zoopie team to understand the brand's ideology, current issues faced by them, and who are their users. Our research team conducted an audit of various online ecommerce platforms and did an analysis to assess the store's performance. We also did market research and compared other children’s and kids' websites to get more ideas on how we can make further improvements in the Kidzoopie store.
To make web development for kids store faster, and more engaging, we implemented the following solutions to help them handle large amounts of traffic.
- Our testing team did site optimization using caching and database tuning.
- The developer's team created a custom rewards program for user engagement.
- For a more easy look and navigation, we adjusted a few store modules to handle more traffic.
- Suggested client about scalable infrastructure for future growth.
- Make a few changes regarding mobile usability with a mobile-first approach.
- Customized the checkout flow to allow buyers to quickly purchase.
Technology Used
Mobile First
Making the website mobile-friendly was the priority because most of the traffic clients get is from mobile users. Hence, our team worked on smooth browsing and shopping on smartphones and tablets, aligning with modern shopping habits.
Already a huge amount of customers shop from Kid Zoopie. The website is made in Magento. They approached CommerceBizz to get solutions and improvements for their growing customer base.
Testimonials
What our Clients are saying.
We rely on Commerce Bizz to accelerate our production processes. Their outstanding service has consistently exceeded expectations across multiple projects I've engaged them for, making them a reliable partner. With a stellar team and competitive pricing, they stand out as an excellent company to collaborate with.
Codex Software United States of America
Verified
Result
After the above solution implementation, the Kid Zoopie store noticed so many improvements like:
- Their site load times improved by 60% hence users now enjoy a smoother shopping experience.
- The majority of customers participated in the reward program, hence the store engagement was boosted by 40%.
- The store has now scalable features and functionalities to easily fulfill future upgrades and more orders.
- Improved usability and mobile responsiveness boosted their brand loyalty.
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